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Clifton Flack
Chief Commercial Officer, SLA Pharma
This weekend I noticed something subtle.... "Drink 8 glasses a day" it isn't wrong.... it's just not the point. Hydration status depends on electrolyte balance, gut absorption and individual physiology, not
litres consumed. The water-tech innovation worth watching isn't bigger bottle, it's smarter delivery: getting water where the body can actually use it. That's where i think the future of persoanlised drinking water solutions will be based. What's the most overrated piece of hydration advice you still hear? #Hydration #WaterTech
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